A smart, approachable guide to the basics of typography. Kristin Cullen’s Design Elements: Typography Fundamentals focuses on the language of type and typesetting tips with rich visual complementaries. Yet what makes the book a pleasure to read and the subject easy to absorb is Cullen’s accessible instructional writing. I love Cullen’s take on web typography:
Type for the web, as well as digital devices and gestural interfaces, meet challenges because conditions vary, unlike fixed mediums such as print. Multiple browsers, platforms, and screen sizes present type differently. Typefaces suited to one might not suit another. Expect the unexpected in digital realms. Be flexible and responsive. Digital formats know no bounds. Unlimited virtual space offers potential unseen in other areas.