Jim Van Meer weighs in on the graphic design title in the new era:
In the 21st century, to be a designer means you are a typesetting psychologist with a proclivity for marketing strategy. You need to be a web designer and app developer, one of the elite Digerati, well versed at storytelling. You must be an experiential manipulator; able to use your design thinking skills to lead innovative endeavors others wish they had the wherewithal to accomplish. If these skills sets weren’t enough, you must be a futurologist as well. You have to see the forest despite the trees, and you have to be able to envision what is far over the horizon.
These are the books I wanted to get through this summer. The order starts with the ones I wanted to read first.
- Branded Interactions: Creating the Digital Experience by Marco Spies (reading)
- The Power of Letterforms: Handwritten, Printed, Cut or Carved, How They Affect Us All by Rosemary Sassoon
- A Carlin Home Companion: Growing Up with George by Kelly Carlin (started to read)
- Dark Money: The Hidden History of the Billionaires Behind the Rise of the Radical Right by Jane Mayer
- Advertising Creative: Strategy, Copy, and Design by Tom Altstiel & Jean Grow
- InDesign Type: Professional Typography with Adobe InDesign (2rd Edition) by Nigel French
- Letters of Credit: A View of Type Design by Walter Tracy (to be reread)
- The Sympathizer: A Novel by Viet Thanh Nguyen (started to read)
A powerful letter from a rap victim:
He is a lifetime sex registrant. That doesn’t expire. Just like what he did to me doesn’t expire, doesn’t just go away after a set number of years. It stays with me, it’s part of my identity, it has forever changed the way I carry myself, the way I live the rest of my life.
Elizabeth Warren advises students to “get ready” in her commencement address at Suffolk University. She also took a stab at Donald Trump. The seven-minute speech is worth-watching.